@softqubetechnoMar 31.2014 — #Quality Score in PPC, it is important for all the factors including the Deduction of amount per click, the position of Ad in the search engine. In my knowledge Quality Score is the relevancy of the keyword, and the Ad content that you are placing along with the keyword, the amount you are bidding all these things will add up to quality score.
@garymoody2014Apr 01.2014 — #Quality score can be determined with many factors like Ad Text, Ads Group and Targeting (destination) URLs, Keywords selected, previous performance and Geo-location selected and bidding for keywords.
@jedaisoulAug 03.2015 — #Please, please, please search the web for the answer to you query BEFORE you post. In a matter of seconds I found the [b][url=https://support.google.com/adwords/answer/2454010?hl=en-GB]official answer[/url][/b]. Thread closed.