Our company already ranks first organically for our main brand keyword. Does it make sense to have a branded SEM strategy? If so, what would you propose we do?
If your want to build the brand for your business website. Then, you can do SEM display network advertising. It will create brand awareness for your business.
@tidingstrongauthorApr 21.2017 — #Thanks for the information. We have already made some discussion with Demand Wave but we are still weighing our options if we really need their service in the first place. The cost is definitely an issue.
@DipikaApr 26.2017 — #It is actually good to have two source of income, if you've achieved organically already, its now good to start with branded SEM strategy