What do you need to consider if you build an app used in a private context vs biz?

I have started learning to develop apps using web techniques like cordova and HTML5.

I have a couple of ideas both for private and also in business context. Private means for me my own selfphone – I pay the bill as a private Person and I use lifestayle apps. Business means having a company phone plus using apps for example as a service technician to report issues. After I have read [url]http://readwrite.com/2014/07/22/app-developers-enterprise-opportunity[/url] I tend to go rather for business. Despite of that I question myself what are the differences/criterias you need to watch out when developing for these users. So my question is:

What do you need to consider if you build an app used in a private context (topic: private user vs business users)?
(I already collected some)
– Data volume and internet connection – not that critical for business users who often have flatrates
– Conservative looks, naming, usage… vs fancy – private apps can look more fancy
– Include advertising – not that common for business apps
– Pricing – could be more expensive for business apps
– Permissions – especially in business context e.g. access to the devices address book can be one reason for prohibit the app in the company
– Security? Needed more in business context
– Functionality?
– …

Thanks in advance.

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