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How to get my blog post titles to show up in search result links

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Jul 17.2015

Hi there everybody,

Briefly, I just want to say thank you I really appreciate everyone who read this post and can help me.

I’m a blogger and I use WordPress. I’m a beginner when it comes to code, SEO, etc., although I’m a fast learner. The main thing I want to understand right now is why sometimes when my site shows up in Google results, it does not have the article title in the link heading. Forgive me if I don’t use the most common lingo to describe these things, I’ll do my best. For starters, I blog about hair regeneration technology.

Here’s the situation I’m looking at. Using the search terms “us army baldness trial wake forest” I see that another hair blog comes up as the first three results. The first one has their site title in the link heading, the second one is from the same blog but the link heading now contains the article title in the link heading, the third one is also from the same blog but just says “Wake Forest University” which I assume is a tag or a category. If you scroll down a little bit on the search results, you will see my website [url]www.folliclethought.com[/url]. The link heading is just the name of my website “Follicle Thought | Hair Regeneration News and Awareness.” It doesn’t link to the specific article, just my site front page.

So my questions are:
1. How do I get my article titles/keywords to show up as the search results?
2. How do I get my search results to be the link to my blog post pages instead of just my front page?
3. What is that little divider thing called “|” in WordPress link headings. i.e The thing between Follicle Thought and Hair Regeneration News..

I appreciate you guys! If you happen to be interested in hair regeneration I hope you enjoy my blog!

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3 Comments(s) ↴

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@jedaisoulJul 17.2015 — Hi and welcome to the site.

Well, there's an awful lot of code in your web pages that I haven't the faintest idea what it does, do you? And, I could be wrong, but there are two basic meta statements I can't see that you do have:

<meta name="description" content="*** put the page description here ***">

<meta name="keywords" content="*** put the page keywords here ***">

P.S. Not directly related to your problem, but I find the fact that every page seems to have a (the same?) full screen graphic header off-putting. Having to scroll down to see the content every time is a bind, and is likely to put people off! ?
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@jedaisoulJul 17.2015 — Perhaps part of the problem is your use of the <h1> and <h2> tags:

[code=html]
 <h1 class="site-title">
<a href="http://www.folliclethought.com/" rel="home">Follicle Thought</a>
</h1>

<h2 class="site-description">
Hair Regeneration News &amp; Awareness </h2>

[/code]

Then down the page you have the "article" title:
[code=html]
<div class="article">

<h1 class="headline">Wake Forest Trialing a New Topical For Hair Growth</h1>
[/code]

There are two things wrong with this:

  • 1. In HTML4 only one <h1> tag was permitted per page. This changed in HTML5, where multiple <h1> tags are permitted PROVIDED that all but the first are contained within <article> tags. I.e. [b]There still must be only one page level <h1> tag[/b].


    • Unfortunately <div class="article"> is not functionally the same as <article>, so the subsequent <h1> is ignored. ?

  • 2. <h1> and <h2> (and <h3> etc...) are hierarchical, i.e. <h2> should be the heading of a sub-section of <h1>, not a description.
    • Copy linkTweet thisAlerts:
    @FollicleThoughtauthorJul 19.2015 — Hi Jedaisoul!

    Thank you very much for your astute assessment of my site's code. I probably didn't mention in my original post, I did not write any of the code on my site. I'm just using a Wordpress theme and writing the articles. I would be interested in augmenting the <h1> page level tag and the <article> issues that you mentioned.

    However, I would need instruction on how to go about this.
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