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To accomplish maximum experience in the search engines are keep your users happy you need to do both off-page and on-page SEO. In my opinion on-page is more important for better rankings
[b]Search Engine Optimization On-page
To allow online success of your website, appropriate on-page optimization and off-page optimization method are utilized. To obtain high ranking in SERPs, below mentioned SEO techniques can be used:-
[b]On-Page SEO Techniques
The on-page SEO method starts with pick up relevant keywords with through research and analysis online. After that below mentioned on page SEO efforts are implemented on the website:-
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Execute Meta Description Tags with 65 -70 character
H1/H2/H3 Tags implementation on important headings in the website.
Implementing alternative texts to links and images.
Giving links to important keywords in the internal pages of the website.
Optimizing URL structure and making it search engine friendly.
Revamping the content and ensuring that it is of high quality.
Checking keywords density in the content of the website and implementing keywords if required in the content.
Creating Google sitemaps and sitemaps for other search engines.
Making the website user-friendly.
[b]Off-Page SEO Techniques
Off-page optimization is extremely vital as far as accomplish high ranking in search engines is concerned. Ensure that your SEO Company outfit the following SEO efforts then only your website will be able to rank high in search engines and attract relevant traffic.
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Website is submitted in different search engines manually
Directories Submission manually
Articles appropriate to your business including targeted keywords are written and submitted to a range of search engines.
The news correlated to your company and brand is involved in a Press Release and then the document is submitted in different Press Release directories.
Blog Submission with high Rankings like wordpress.com, blogspot.com, tumblr.com etc
Website is submitted in a range of social bookmarking websites.
Forum posting is done to build the website popular.
Classified Submission
Web 2.0 Submission with high rankings websites
Guest Blogging which is very important factor in current Google algorithms
Infographic Submission very important
Submitting RSS feed in different RSS directories.
Website is submitted in various high PR websites in an efficient and systematic way in order to generate high quality back links.
Thus, before choose a [b]Search Engine Optimization