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Hosting server location

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Aug 15.2012

Hi,
Does it matter the location of the hosting server.
For example, if I have a wensite in english, but the hosting server is in Spain, and I want target users from UK, USA, Canada; is it better in search engines to use a server from these countries?
Also, the search engines check the server location, or it matters in Page Rank?

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SEO

2 Comments(s) ↴

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@eliza189Aug 17.2012 — Using Google Webmaster Tools, you can set your geographical target to US, so the location of the server should not matter. In addition, factors such as having a .com domain and inbound links from other US sites will reinforce this as a US site.

And it doesn't matters in Page Rank.......
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@HostTedAug 24.2012 — IMHO and from the investigating I have done server location should not matter & it's more a domain extension thing (EG .co.uk for UK) that matters. There is the argument that say's if you are hosted in the US and are targeting say UK sites you should use a UK server but that IMHO would be bad business.

How so? Bad business as it takes away the freedom of choice for website owners to choose their preferred host provider for their own reasons (perhaps customer service for example).

Now 1and1.co.uk for example have thousands of UK clients in the UK and I bet over 50% think they are hosted in the UK when in fact many sites on 1and1 are hosted in Germany.

I have sites hosted in Utah and am beating others for page 1 SERPS (in SEO - example > "hire the best UK SEO") in the UK who are on UK servers so from my experience as the example shows and IMHO it is domain ext thta dictates the most in this regard and not server location.
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