I’m interested in knowing how to calculate the cost of banner ad price. the sizes that will be available will be: 160×70, 320×70, 400×70 & 750×70. Will be simple banners. The price is calculate according to the page, monthly visits to that page, etc.?
@PeOfEoSep 18.2003 — #You are going to need to factor things in like impressions and total hits and click throughs. Are you looking to buy or trying to sell? If you want to sell them your best bet is learning how to make an xml ad rotator or getting one prepade, something that will display a random ad on your page but will allow you to set the ratios for how often it is viewed in relation to other ads, also you would want to track the number of hits that ad gets and log it as well as click throughs which would mean a redirect to another page to log it then another redirect. Basically you will need a server side language and some xml.