Simple If statement not working

Hi Everyone,

I am having a little difficulty getting my If statement to work within Javascript. What is currently happening is the the true statement is working (where P_User_Active1 =1) however the else content is not showing running. Is there anything that I am missing below? Any help would greatly be appreciated!

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<SCRIPT TYPE=’text/javascript’ LANGUAGE=’JavaScript’>
if (GetElqContentPersonalizationValue(‘P_User_Active1’)==1)
{
document.write(‘<p>’);
document.write(‘<span class=”body”>’);
document.write(GetElqContentPersonalizationValue(‘P_FirstName’));
document.write(‘&nbsp;’);
document.write(GetElqContentPersonalizationValue(‘P_LastName’));
document.write(‘<br>’);
document.write(GetElqContentPersonalizationValue(‘P_Title’));
document.write(‘<br>’);
document.write(‘Email:&nbsp;’);
document.write(‘<a href=”mailto:’);
document.write(GetElqContentPersonalizationValue(‘P_EmailAddress’));
document.write(‘”>’);
document.write(GetElqContentPersonalizationValue(‘P_EmailAddress’));
document.write(‘</a>’);
document.write(‘<br>’);
document.write(‘Phone:&nbsp;’);
document.write(GetElqContentPersonalizationValue(‘P_BusPhone’));
document.write(‘</p>’);
document.write(‘</span>’);
}
else

{
document.write(‘<p>’);
document.write(‘<span class=”body”>’);
document.write(‘Marketing’);
document.write(‘&nbsp;’);
document.write(Last Name”);
document.write(‘<br>’);
document.write(‘Title’);
document.write(‘<br>’);
document.write(‘Email:&nbsp;’);
document.write(‘<a href=”mailto:’);
document.write(‘[email protected]’);
document.write(‘”>’);
document.write(‘[email protected]’);
document.write(‘</a>’);
document.write(‘<br>’);
document.write(‘Phone:&nbsp;’);
document.write(‘650-555-5555’);
document.write(‘</p>’);
document.write(‘</span>’);
}

</SCRIPT>

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