10 years domain name ?

@banevApr 24.2007

Hello,

I have a simple question , If i buy a domain name for 10 years is it possible this to help for better rank ?

King regards…

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17 Comments(s) _↴

@LeeUApr 24.2007 — #No, as search engines have no way of knowing how many years it's registered for. Otherwise, everybody would just buy it for 10 years, right?

@felgallApr 24.2007 — #The search engines know how long it has existed for and don't care whether you paid for that time (and any time yet to go) in advance or year by year. Your domain that you buy for 10 years should rank higher at the end of that time because of the time it has existed for but the search engines wont care if you got there with one payment or ten.

@vinothApr 25.2007 — #I agree with you, A old domain is worth if the the name is so fancy or trend casting.

@Drop_CatcherApr 26.2007 — #No, as search engines have no way of knowing how many years it's registered for. Otherwise, everybody would just buy it for 10 years, right?[/QUOTE]

I wouldn't be the least bit surprised if the major search engines do know the expire date of domains as it is very easy to find out using whois. Now, as to whether they give any weight to it is anyones guess. I know more about the domain names than the search engines, so I won't even speculate, although I seriously doubt it would hurt you.

Just my 2 cents.

@SeanIMMay 05.2007 — #Actually I'd be shocked if an engine can't figure out how to use a whois ?

Also, I've heard that the length of time registered is a potential quality indicator as a spammer is more likely to their .info for 1 year opposed to 10.

@Drop_CatcherMay 05.2007 — #Take a random sampling of sites registered for 10 years and compare it with a random sample of sites about to expire and you will see for yourself that the group that is preregistered would be much higher quality overall. And yes, accessing/caching whois data should be quite easy for a major search engine.

@felgallMay 05.2007 — #The search engines care about when the site was first registered and how long ago that was. The longer the site has already existed for the higher the rank (all other things being equal). They don't care how long the registration has to go. Not all domain names can be registered 10 years in advance and registering one for 10 years doesn't even necessarily mean that the site will still be there next month.

@Drop_CatcherMay 05.2007 — #It certainly isn't going to hurt to register 10 yrs. in advance, and I have looked at sample groups of sites and the ones registered further in advance are overall higher quality. I'm sure the search engine could figure that out as well.

@jasinMay 27.2007 — #Google UFO can hover anything related with your website :p

Registering a domain name for 10years will give you a bonus point, since it proves that you are serious about your business. ?

Google specifically promotes those websites which are serious about their business. This is the reason why Google/Yahoo both give preference to old domain and those domains which are registered for more than 10 years. :o

@2bnumber1Jun 06.2007 — #The length of time that your register your domain DOES matter.

If you register a domain for three years instead of a single year you have less of a chance of being caught in Google's sandbox. There are other ways to avoid the sandbox such as installing a SSL cert on a contact page or some other page which requires a form.

Having an SSL cert builds trust between you and the SERPS. It is based on this level of trust that Google decides on how long or if you go straight into the sandbox.

@LeeUJun 06.2007 — #How would a bot, traversing your Web site, have any knowledge of how long you have registered your domain name? They follow links; they don't do whois checks.

@2bnumber1Jun 06.2007 — #They do a lot more than just follow links.

Domain Age / IP / .TLD / are all factors in SEO. The bots simply collect the data, it is then mined.

@Drop_CatcherJun 06.2007 — #How would a bot, traversing your Web site, have any knowledge of how long you have registered your domain name? They follow links; they don't do whois checks.[/QUOTE]

A bot can do anything that you program it to do, including whois checks.

@LeeUJun 06.2007 — #Yes, of course you're right about the bots. I was just thinking of one thing, I guess.

However, I'm still not convinced that the length of registration has anything to do with it. I have seen many large corporations that don't register for more than a few years. To me it would like counting outgoing links, it's something that can be manipulated by the site owner. If it were the case, large corporations would be lobbying for 20, 30, 100 year registrations. If it really is counted (though, as I said, I doubt it), it would only be a very small part of the overall picture, probably not even enough to worry about. I think I'll see if I can contact someone at Google and get a clarification ...

@LeeUJun 06.2007 — #O.k., I have be doing some research. It seems that Google MAY use the length of time a domain is registered as one of Google's [URL=http://appft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&co1=AND&d=PG01&s1=20050071741&OS=20050071741&RS=20050071741]patent applications[/URL] says in part:

"Certain signals may be used to distinguish between illegitimate and legitimate domains. For example, domains can be renewed up to a period of 10 years. Valuable (legitimate) domains are often paid for several years in advance, while doorway (illegitimate) domains rarely are used for more than a year. Therefore, the date when a domain expires in the future can be used as a factor in predicting the legitimacy of a domain and, thus, the documents associated therewith."[/QUOTE]

However, there is no conclusive evidence that Google will use it for that reason. It's believed that Google may use it because spammers tend to register for short periods. However, why wouldn't spammers just spend a extra few hundred bucks to register a throw away domain for ten years? While it might be an extra expense for them, it really wouldn't matter if you were making millions of dollars, would it?

Interestingly, it seems that the people that brought this up in the first place are domain registrars (not all but some), who obviously stand to make more money if you register for 10 years as opposed to 1 or 2 years. (Google is a registrar, remember.)

So I think that it can't hurt to register a domain for 10 years but, from what I can see, it won't make a really big difference in your ranking. I would think that history would be more important than what is proposed, i.e., if I have had a domain registered for 5 years, then I would think that it would carry more weight than someone who just purchased one for ten years. I would have a history, as opposed to the person who "thinks" they will be around for a while. (Besides, in spite of all the regulations, it can sometimes be very difficult to change registrars.)

As I said, many businesses only purchase domain names for a year or two due to their business plans. If they have been doing that for 6 years, that has got to be worth more than what someone hopes to do in the future. Many people/businesses just "testing the waters" would be hesitant to purchase a domain for longer than a year. (In fact, if they are not sure if it is a good market, it would be a bad business decision to do it any longer.) So, if it was that important, then they would not see a good PageRank, and take the Web site down at the end of the year. That's not really good for Google's business if that happens too many times.

From what I can deduce from research (I'm still going to try to get some info from Google itself), the length of time a domain is registered MAY be added into the mix of MANY, MANY other factors. (Remember, Goggle didn't get where they are without being very serious about what they do.) Remember also that you are (or should be) creating a Web site for your customers/visitors. Content is still king -- even Google says that.

Meanwhile, I'll keep knocking on Google's door...

@ghipplehJun 26.2007 — #I doubt that the registrar that you paid for the 10 year domain actually paid ICANN for 10 years. They are probably paying 1 year at a time and keeping the rest of the money to make interest on it. That aside, there is no way for google to see if you Host has taken up a contract with you for a longer period. Even if it could, all this proves to google is that your site will be around for a while whether it sucks or not is a different matter.

@SeanIMJun 26.2007 — #... there is no way for google to see if you Host has taken up a contract with you for a longer period. Even if it could, all this proves to google is that your site will be around for a while whether it sucks or not is a different matter.[/QUOTE]

You'd be very surprised at what Google can see.

Also, this length of registration issue is a known quality signal that is evident in at least one of the patent applications that Google has on file.

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