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Optimising for different search terms

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Jan 30.2007

Basically, my business offers two quite similar but different services. Namely, car recovery and car transportation.

I have been pushing for links to my index page, which is mainly optimised for car recovery. However I have also added ‘car transportation’ etc to my meta tags and in the bulk text – does this lower the optimisation for ‘car recovery’?

Should I be pushing my car transport page for links too though? And just optimise this for ‘car transport’ results?

I’ve found that the anchor texts from others sites are not consistant either – is this a problem?

Any help would be most appreciated.

Kind regards

an_trading

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